China's flagship trade-in-services fair will debut an international service promotion roadshow zone at this year's edition, organizers announced at a press conference on June 2, 2026. The 2026 China International Fair for Trade in Services, or CIFTIS, will gather international institutions in finance, legal affairs, accounting, intellectual property, advertising, and human resources to deliver roadshow presentations, alongside on-site services and business negotiation spaces, according to Zhao Qizhou, director of the Beijing International Trade in Services Affairs Center.

The upcoming event, set to run Sept 9-13, will feature 10 distinct exhibitions, four of which, covering telecommunications and information, sports, transportation, and business, as well as education services, will set up exclusive zones to display business services related to international expansion.

                                                                                                                                                Source. China Daily